If your company has relied on audio conference calls to date to get things done in a group setting, you may want to consider video conferences. New data shows what could really be happening with the parties on your audio calls.
Your small business needs to have an email marketing campaign. There are more than enough studies suggesting it's the most effective. But not all campaigns are effective. What makes the best email marketing plan?
Inside, you'll find an infographic featuring all the preferred media image sizes across all the popular social media platforms. (Hint: One way to go viral is to have properly sized media to share.)
Being able to communicate effectively with your small business team will make things run a lot smoother. Here are some tips on optimizing your business communications.
Snapchat isn't just for the kids. In fact, some businesses are using it as part of their marketing efforts. Here's who they are.
Creating content for your small business website is an evolving art form. And there's an art to creating bite size content that's easy to read, fun, and useful. There's a benefit, though. It makes for great reading on mobile devices.
Offering employees benefits is not only a good way to attract workers, it's a good way to keep them on board, too.
Want to create more interesting photographs for your website or brochure? Try applying the "rule of thirds" with this graphic by Company Folders and you'll be well on your way.
Digital marketing, schmigital marketing. A lot of small businesses are still seeing a great return by using old-fashioned snail mail.
More than half of all crowdfunding campaigns fail to reach their intended mark. What causes them to fail? Or better yet, what are the keys to successful campaigns?
Earlier this year, the U.S. posted its lowest unemployment figures since 2008. Are these positive numbers a sign that the nation's economy is fully rebounded from the Great Recession.
Tech companies are trying to raise the bar when it comes to compassion for its workers. A new study found that companies like Microsoft and Netflix, especially, are offering the most paid maternity and paternity leave in the U.S. now. Companies, of course, aren't mandated to give any paid time off for parental responsibility.
