Deborah Shane


Deborah Shane
Deborah Shane knew early on, that she had a knack for creative writing and being a catalyst for motivating others. She has used those qualities and more through her careers and life journey. Deborah started out in the entertainment industry as a rockin’ singer published songwriter. She has taught in front of a classroom and won awards for her 25 year career in broadcast radio sales professionalism and small business content marketing. She transitioned out of corporate America in 2008 to launch her own small business consultancy which guides, assists and empowers others through their business development and professional advancement. Her book Career Transition — Make the Shift tells her career transition story and how anyone can “move their career in the direction they want it to go". She’s proud to have been recognized as a Top 100 Small Business Champion and Top 100 Small Business Podcast. She continues to write and is back recording content for KGNU community radio in Boulder where she lives. Connect and engage with her on Twitter @DeborahShane or LinkedIn.

lasting business relationships

11 Ways to Build Solid, Strong, Lasting Business Relationships

It's an accepted axiom that relationships are important in business. So then why do some entrepreneurs spend so little time building and nurturing healthy relationships? Don't wait until you need a partner, customer or favor to start reaching out.


brand storytelling

What is Brand Storytelling?

You've heard both terms used independently, of course. Storytelling is as old as time. And you know very well what your brand is. So perhaps you already understand this new buzzword everyone's talking about. But how do you put it into action?


being a small business

8 Advantages of Being a Small Business Owner Now

It's easy to focus on the challenges of small business ownership. Fortunately, however, there are plenty of advantages too. Here are some of the things small business owners have going for them. It's a list you shouldn't forget.