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Itai Elizur is the COO at Inbound Junction, a content marketing agency specializing in helping startups and business increase their online visibility. Prior to joining the Inbound Junction team, Itai worked as a Creative Manager at Wix.com, and as the Director of Marketing at Infolinks, the 3rd largest website network in the world. He also spent several years on the publishers’ side, managing the audience development and monetization for The Forward and as a political correspondent covering the 2012 US election for several large Israeli publications. Itai holds an M.A in Media Management from The New School University in NYC and a B.A in communications from the IDC Herzliya. He has presented in several national academic conferences and has published two papers about the effect of user comments in journalism. Itai specializes in helping business develop and optimize large-scale user acquisition strategies through content, brand messaging and marketing automation.