With all the shutdowns due to the coronavirus pandemic, you can keep your head above water by adopting a small business crisis mindset. Here's how.
Ivana Taylor - Book Editor
Ivana Taylor is the Book Editor for Small Business Trends. She is responsible for directing the site’s book review program and manages the team of professional book reviewers. She also spearheads the annual Small Business Book Awards.
Ivana is the publisher of DIYMarketers.com, where she shares step-by-step marketing strategies for small business owners who are looking for ways to get and keep profitable customers.
You can find her bootstrapping marketing advice on AMEX Open Forum, Marketing for Success and Biz2Credit.com. In addition to these, she manages blogs for Survey Analytics and QuestionPro brands.
After hearing about her passion for business books, Small Business Trends snagged her to serve as the Book Editor, where she and a team of business book enthusiasts provide weekly reviews of the most current books for small business.
Ivana is the president of Third Force, Inc. a marketing firm in Cleveland that helps industrial organizations become the obvious choice for their ideal customer. Third Force offers clients virtual marketing executive services, marketing management, customer research, offering development and basic marketing communication strategy implementation.
While creating a marketing strategy for MrExcel.com, she and CEO Bill Jelen co-authored the book, “Excel for Marketing Managers.” The book guides marketing managers through the most common marketing circumstances and challenges and shows them how to create their own solutions using Excel software.
Get in touch with Ivana Taylor and share your own successful DIY Marketing strategies!
…Mar 8, 2020 35 Shares
Asking, a simple act that will save you a lot of time as an entrepreneur.Jan 26, 2020 65 Shares
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Suffering from a Small Business Inferiority Complex? Read Marketing RebellionDec 22, 2019 51 Shares
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You're the boss so now it's time to start acting like it.Nov 24, 2019 99 Shares
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It’s the perfect time to grab a book, reflect on the past year and the year to come. This year, make that book John Jantsch’s Self-Reliant Entrepreneur.Nov 3, 2019 66 Shares
Spending thousands of dollars on countless "affordable" software solutions that don't work together is just one of the reasons you should look for an all-in-one answer.Apr 17, 2019 114 Shares
Attendees at the Zoholics conference today in Austin were impressed with the company's latest offerings.Apr 9, 2019 99 Shares