Author Evelyn Ivy discusses the ups and downs of starting and operating a successful "lifestyle" business. If you think you've got a great idea for a business, it's best to read this book first.
"77 Seconds to Sales Success" provides salespeople with advice they need -- and quickly -- on how to succeed in sales and close important deals.
The authors explain the techniques needed to market your business in a way that distinguishes it from local competitors. The authors look at a variety of marketing techniques and also how to measure results from your marketing efforts.
If you've considered going into business or running your small business alongside your spouse, give "Let's Make Money, Honey" a read first.
Fear of failure is among top concerns of entrepreneurs. The book “Business Lessons” makes you aware of the most common mistakes. Here's an in-depth review.
"Strategic Career Engagement" discusses the changing and more competitive job market and the importance -- in the face of this -- of a strong personal brand.
If you're a small business manager that needs to get more from your staff -- with a little bit more jam in their step -- take a minute and digest some of the advice given in Beyond Engagement.
In his book, "The Lion Awakes" author Ashish Thakkar writes that Africa is not the third-world it may have once been. Instead, the continent is ripe for entrepreneurs and startups.
If you're ready for a change and have ideas on how to make that happen but afraid to take the leap for fear of failure, this offering from author Mona Patel should be on your reading list.
“Motivate Your Team in 30 Days” explores how businesses can benefit when they're properly motivating their teams to succeed and how to pull this off effectively.
The book "Demystifying Talent Management" focuses on the power of good employee performance reviews. Companies that fail to harness the power of their staff are bound to struggle, says the author.
Acquiring as much funding as possible is probably key to sustaining your small business's future. But running yourself into the ground and out of your business entirely isn't worth it.
