From its humble beginnings in the 1990s, the creator economy has now grown into a massive industry. The creator economy is now worth a combined $104 billion.
JT Ripton graduated with a major in business admin and a minor in journalism from USF in 2002, he started working with at his father's business and eventually took over and sold it within 5 years. Afterwards, he started consulting with small local businesses around the area. While he still does this, in his free time to spread his SMB knowledge around the globe, he's become a regular freelance business and technology writer on several publications, like Business Insider, Entrepreneur, The Guardian and several more.