Lisa is a Staff Writer for Small Business Trends focusing on marketing technology, productivity and general small business news.
Lisa is also a business and productivity consultant with over 4 years of experience in human resources working for a major retailer in the country before she decided to build her own business.
Her interests include technology, mindfulness as well as time management.
Email marketing still proves to be one of the most effective mediums for marketing your small business. But what should those emails contain in order to get better results?