Melinda Emerson

Melinda Emerson
Melinda Emerson, known as "SmallBizLady," is one of America's leading small business experts. She is a seasoned entrepreneur, professional speaker, social media strategist and small business coach and the Start-Up columnist for Small Business Trends. Melinda has lectured on small business at The Wharton School of Business at the University of Pennsylvania, Temple University and Rosemont College and for clients including: IKEA, Verizon, GlaxoSmithKline, National Association of Women Business Owners, PA Governor's Conference for Women, U.S. Department of Labor, International Association of Business Communicators, the Small Business Administration, and the Center for Women's Business Research. Her areas of expertise include small business start-up, recession-proof marketing and social media strategy. Melinda Emerson began her professional career in television as a producer. Within five years, inspired by Oprah Winfrey's HARPO Studios, Inc., she left television to pursue her entrepreneurial dream to create an award-winning production company. As the founder and CEO of Quintessence Multimedia, Melinda has created productions for clients such as Johnson & Johnson, Verizon, Enterprise Rent-A-Car, Comcast and Radio-One. Melinda hosts #Smallbizchat a weekly talk show on Twitter. #Smallbizchat is the trusted resource on Twitter to discuss everything entrepreneurs need to know about launching and running a profitable small business. Melinda also blogs at Succeed As Your Own Boss. Emerson's first book, Become Your Own Boss in 12 months; A Month-by-Month Guide to a Business That Works is being released in March 2010 by Adams Media. She has also recorded an audio CD, 10 Things You Must Never Forget in Business. Melinda has been featured on NBC Nightly News and in the Wall Street Journal, U.S. News and World Report and Black Enterprise. She is a graduate of Virginia Tech. Melinda Emerson has also won numerous awards including Top 50 Women in Business in Pennsylvania, Top 30 Leaders of the future by Ebony Magazine, and the National Association of Women Business Owners' Woman of Distinction Award. Melinda is a dedicated wife, mother and woman business owner who lives in Philadelphia, PA.

Better Networker

5 Easy Tips to Becoming a Better Networker

You're armed with business cards and the ambition to meet new people to help expand the name of your brand. Here are tips to help you become a better networker.

set business goals

5 Quick Ways to Set Goals for Your Small Business

Setting goals for your small business -- both short and long term -- helps drive the direction you'll take next. But what sort of goals should you set? Here's a handful of ways to set meaningful goals for your small business.

Keep Top Talent

4 Ways to Keep Top Talent at Your Small Business

Finding the right people to add to your growing small business team is hard. Keeping them in the mix as you grow is a challenge all on its own. Here are some tips to retaining small business employees.

cloud risk

Four Reasons You Fear the Cloud and How to Remedy Them

You've heard how your small business should be adopting cloud technology. It's a space and time saver, sure, but you have security worries. And your worries are justified. Here are 4 tips to avoid some of those risks.

Reach a New Market

Reach a New Market with a Spinoff Product

Your small business may have one market cornered and it's doing quite well. Don't limit your market, however. Consider creating a spinoff product or service that's related to your business and marshals your expertise.

starting your business

Start Your Big Idea with Baby Steps

Small business owners likely have big dreams. But in order to achieve greater success in business, it's wise to take the growth process slowly and steadily.

price your products

What’s the Right Price for Your Products?

What's the right price for your products? There are lot of factors to consider. Here's a rundown of what you should be thinking about before attaching a price to your products.

how to pick a business partner

How to Pick the Best Business Partner for You

If you're going into business with another person or company, who you choose is a very important decision. The results could be long lasting, either good or bad. Here are 5 tips to picking the best business partner for your needs.

keywords help

Need Keywords Help? Try These 4 Tools

Keywords are so important to marketing your online business. So obviously, any advantage you can give your business over the competition in terms of picking the best keywords is welcome. Here are a few tools to consider.