Yaniv Masjedi

Yaniv Masjedi is vice president of marketing at Nextiva, a leading provider of cloud-based, unified communications solutions, headquartered in Scottsdale, Arizona. He manages the firm's marketing and branding efforts and initiates programs related to brand management, demand generation, advertising, marketing communications and thought leadership.

Beef Up Customer Experience with These 4 Tips

The moment a customer comes to your store or visits your site, it's a chance to win them over by using these CX tips to create a great experience.

Oct 25, 2017

What Makes a Successful Business Conference? (Infographic)

What makes a successful business conference? According to this infographic, it needs to be value-focused, universally applicable, actionable and accessible.

Oct 20, 2016

5 Tips to Building an Employee Referral Program

…

Mar 2, 2014

Are You Making These 6 Content Marketing Mistakes?

…

Feb 5, 2014

Phone Etiquette: A Refresher Course in Courtesy

…

Jan 19, 2014

5 Reactions to Avoid During Social Media Crisis Communications

…

Nov 14, 2013