How to Use Amazon Affiliate Marketing: A Step by Step Guide


The Amazon Associates offering is an Amazon Affiliate program that can really boost your small business. Here is how to become an Amazon affiliate

Amazon (NASDAQ:AMZN) is no doubt one of the world’s most famous online marketplaces. But the company also offers n opportunity to some small business owners — particularly online marketers. The platform offers the well-known Amazon affiliate program.

Amazon Affiliate Program

As affiliate programs go, the Amazon affiliate program can’t be beat in term of access and sheer size. According to Business Insider, Amazon’s valuation of $356 billion is larger than Wal-Mart, Target, Best Buy, Macy’s, Kohl’s, JCPenney, and Sears combined.

Amazon generated $177.9 billion in revenue in 2017 a net income growth of 27.8%, making it the largest online retailer in the world.

This type of scale makes the Amazon affiliate program attractive to small businesses and marketers, and makes Amazon associates and each Amazon affiliate part of a global marketplace.

Whether it is a small business looking to take advantage of the Amazon affiliate program or individual Amazon associates, there are many opportunities to generate revenue.

When you become an Amazon affiliate member, you have access to a range of tools including analytics and marketing to ensure you can maximize your earning potential.

Amazon Associates

The Amazon Local Associates program which was expanded last year gave local small businesses and individuals more ways they can increase their revenue.

Amazon associates with websites or other digital presence can make recommendations on items sold by Amazon. This not only introduces a new way to engage with customers, but it also creates an opportunity to get an affiliate fee with a qualifying purchase.

With an inventory of more than one million products, order fulfillment, delivery, returns and customer service, the Amazon affiliate program may be an attractive way to start a business or enhance the capability of your current company. But first you need to become an Amazon affiliate.

How to Become an Amazon Affiliate

Interested? Here’s a step-by-step process on how you can become am Amazon affiliate.

Log In to the Amazon Affiliate Area

Start by scrolling to the bottom of the Amazon home page. You are looking for the “Become an Affiliate Link.”

The Amazon Associates offering is an Amazon Affiliate program that can really boost your small business. Here is how to become an Amazon affiliate

That should lead you to the splash page with lots of information about the Amazon Affiliate program. Click the “Join Now” button to get started.

The Amazon Associates offering is an Amazon Affiliate program that can really boost your small business. Here is how to become an Amazon affiliate

Submit Personal and Website Details

The form looks long, but it is pretty easy to fill out. Just add your personal details in this section. This will be your official profile, so please make sure all information is correct.

The Amazon Associates offering is an Amazon Affiliate program that can really boost your small business. Here is how to become an Amazon affiliateYou will then be asked to add your website details. Of course, most affiliate programs, if not all, are interested in how much traffic you get.

The Amazon Associates offering is an Amazon Affiliate program that can really boost your small business. Here is how to become an Amazon affiliate

Next, fill in your profile. This will include things like your preferred store ID, how you build links, how you drive traffic to your website, among other things.

The Amazon Associates offering is an Amazon Affiliate program that can really boost your small business. Here is how to become an Amazon affiliate

Verify Your Identity

In order to verify your identity, Amazon asks for a phone number which they use to make an automated phone call. When you enter your phone number, a pin number appears on the screen. The automated call will ask you to verify the pin number. It’s that simple!

The Amazon Associates offering is an Amazon Affiliate program that can really boost your small business. Here is how to become an Amazon affiliate

Choose How You Want to be Paid

In this last step, Amazon welcomes you to their Associates program. It is at this point that you can choose how you want to be paid or do it later, but why should you? Here are your payment options:

  • Check ($15 processing fee is waived for international associates)
  • Amazon gift card
  • Direct deposit (not available for international associates)

The Amazon Associates offering is an Amazon Affiliate program that can really boost your small business. Here is how to become an Amazon affiliate

Once you complete the registration process, Amazon will give you access to their Associates platform where you will be able to get the affiliate links for their products.

As you get into affiliate marketing, it’s important that you disclose all your affiliate links and mark them as nofollow. Wondering why? Here are a few reasons.

Images: Amazon


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Antony Maina Antony Maina is a staff writer for Small Business Trends and has been a member of the team for 8 years. Antony covers business and technology and is also a successful freelance writer.