The new expanded device targeting for Bing ads gives greater control of bids specific to device type including desktops, laptops, tablets, and smartphones.
Tips, advice and news about local marketing for your small business, whether through search engines. Google+ Local, Yahoo Local, yellow pages, directories, and more.
Tujia is taking on Airbnb at its own game, demonstrating the power of knowing your market and how that helps when competing against rivals, even big ones.
The new custom stories feature from Snapchat could have an impact on how small businesses interact with their audience in specific geographic areas.
Collecting and analyzing marketing data from multiple places is a challenge, but with the Surefire Local Marketing Cloud you can now do it all in one place.
You're far from the podium in business if you're not answering the phone. A surprising number of local businesses, however, just let it ring.
Research is an important part of running a small business, but you don't have to do it all online. Conducting market research by walking around instead.
Search traffic is a hard customer acquisition channel for small businesses to master. To help, here are 6 tips for converting search engine traffic.
What is one of the most valuable digital marketing techniques you can try? How about decreasing the amount of time you spend doing it?
Love to be in the know? Then check out this guide on how to start a local news website and then marketing it so it starts generating revenue.
Yellow Tail is hoping that its innovative advertising strategy for the Super Bowl will pay off in terms of visibility across the country.
If your business is interested in taking advantage of all the different hyperlocal marketing options out there, here are some ideas for getting started.
Many local businesses are finding that hyperlocal advertising is more effective than traditional mass-market ads. Here are three reasons it works.