Tips, advice and news about local marketing for your small business, whether through search engines. Google+ Local, Yahoo Local, yellow pages, directories, and more.
The Credibles app gives consumers the ability to prepay for food at small restaurants, a move that supports the restaurant while benefiting themselves.
Membership programs are a powerful tool for customer retention, but if you can't follow through on it, it risks alienating a potentially very loyal base.
Discover a local marketing strategy that your small business can emulate as the latest Star Wars promotion sends users on a quest using a mobile app.
For restaurants, using locally sourced food can be a major selling point. Here're ten reasons why your restaurant should consider buying local.
The new expanded device targeting for Bing ads gives greater control of bids specific to device type including desktops, laptops, tablets, and smartphones.
Tujia is taking on Airbnb at its own game, demonstrating the power of knowing your market and how that helps when competing against rivals, even big ones.
The new custom stories feature from Snapchat could have an impact on how small businesses interact with their audience in specific geographic areas.
Collecting and analyzing marketing data from multiple places is a challenge, but with the Surefire Local Marketing Cloud you can now do it all in one place.
You're far from the podium in business if you're not answering the phone. A surprising number of local businesses, however, just let it ring.
Research is an important part of running a small business, but you don't have to do it all online. Conducting market research by walking around instead.
Search traffic is a hard customer acquisition channel for small businesses to master. To help, here are 6 tips for converting search engine traffic.
What is one of the most valuable digital marketing techniques you can try? How about decreasing the amount of time you spend doing it?
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