Research is an important part of running a small business, but you don't have to do it all online. Conducting market research by walking around instead.
Tips, advice and news about local marketing for your small business, whether through search engines. Google+ Local, Yahoo Local, yellow pages, directories, and more.
Search traffic is a hard customer acquisition channel for small businesses to master. To help, here are 6 tips for converting search engine traffic.
What is one of the most valuable digital marketing techniques you can try? How about decreasing the amount of time you spend doing it?
Love to be in the know? Then check out this guide on how to start a local news website and then marketing it so it starts generating revenue.
Yellow Tail is hoping that its innovative advertising strategy for the Super Bowl will pay off in terms of visibility across the country.
If your business is interested in taking advantage of all the different hyperlocal marketing options out there, here are some ideas for getting started.
Many local businesses are finding that hyperlocal advertising is more effective than traditional mass-market ads. Here are three reasons it works.
Small business donations are a regular part of the holiday season. New data from Funding Circle shows just how selfless small business owners really are.
If you are not getting the results you want from your local SEO campaign, then it could be your local SEO company's fault. Here's what to watch for.
It's only junk mail if it's junk. But the Every Door Direct Mail service (USPS EDDM) for businesses could be what your company needs to get noticed locally.
These promotional ideas will let your community know that your shop is in the holiday spirit.
You can no longer afford to target online OR offline marketing -- to attract your target customers, you must use both online and offline marketing channels.