Local Marketing

Tips, advice and news about local marketing for your small business, whether through search engines. Google My Business, Yahoo Local, yellow pages, directories, and more.

10 Reasons Why Your Restaurant Should Use Locally Sourced Food

For restaurants, using locally sourced food can be a major selling point. Here're ten reasons why your restaurant should consider buying local.

Aug 28, 2017 388 Shares

Bing Rolls Out Mobile Ad Targeting – Now on Par With Google

The new expanded device targeting for Bing ads gives greater control of bids specific to device type including desktops, laptops, tablets, and smartphones.

Jun 18, 2017 362 Shares

Chinese Airbnb Competitor Shows the Power of Knowing Your Market

Tujia is taking on Airbnb at its own game, demonstrating the power of knowing your market and how that helps when competing against rivals, even big ones.

Jun 5, 2017 391 Shares

Snapchat’s New Custom Stories Could Revolutionize Local Marketing

The new custom stories feature from Snapchat could have an impact on how small businesses interact with their audience in specific geographic areas.

May 24, 2017 387 Shares

Surefire Local Marketing Cloud Aims at Many Features with One Login

Surefire Local Marketing Cloud Aims at Features with One Login

Collecting and analyzing marketing data from multiple places is a challenge, but with the Surefire Local Marketing Cloud you can now do it all in one place.

May 23, 2017 269 Shares

5 Habits of Local Business Champions

You're far from the podium in business if you're not answering the phone. A surprising number of local businesses, however, just let it ring.

May 3, 2017 692 Shares

Local Small Businesses: Market Research by Walking Around

Local Businesses: Get Out of the Office and Explore

Research is an important part of running a small business, but you don't have to do it all online. Conducting market research by walking around instead.

Apr 10, 2017 348 Shares