Local Marketing

Tips, advice and news about local marketing for your small business, whether through search engines. Google My Business, Yahoo Local, yellow pages, directories, and more.

This Wine Company is Taking on Anheuser-Busch (Watch)

Yellow Tail is hoping that its innovative advertising strategy for the Super Bowl will pay off in terms of visibility across the country.

Jan 27, 2017 228 Shares

20 Things Your Business Still Doesn’t Get About Hyperlocal Marketing

If your business is interested in taking advantage of all the different hyperlocal marketing options out there, here are some ideas for getting started.

Jan 17, 2017 666 Shares

Why Hyperlocal Advertising Works So Well for Local Businesses

Many local businesses are finding that hyperlocal advertising is more effective than traditional mass-market ads. Here are three reasons it works.

Jan 16, 2017 482 Shares

42 Percent of Small Businesses Give Up to $1,000 to Charity and Prefer to Donate Cash

Small business donations are a regular part of the holiday season. New data from Funding Circle shows just how selfless small business owners really are.

Dec 21, 2016 277 Shares

5 Reasons Your Local SEO Company Isn’t Providing Results

If you are not getting the results you want from your local SEO campaign, then it could be your local SEO company's fault. Here's what to watch for.

Dec 14, 2016 334 Shares

What is USPS EDDM and Which Small Businesses Should Use It?

What is USPS Every Door Direct Mail and Which Small Businesses Should Use It?

It's only junk mail if it's junk. But the Every Door Direct Mail service (USPS EDDM) for businesses could be what your company needs to get noticed locally.

Dec 13, 2016 346 Shares

There are plenty of different way to encourage support for business districts. Here are 50 different Main Street local marketing ideas for the holidays.

50 Main Street Local Marketing Ideas for the Holidays

These promotional ideas will let your community know that your shop is in the holiday spirit.

Dec 7, 2016 452 Shares

The Key to Local Marketing: Blending Online and Offline

You can no longer afford to target online OR offline marketing -- to attract your target customers, you must use both online and offline marketing channels.

Nov 17, 2016 1.1k Shares