Local Search Engine Optimization: Get New Customers to Your Store
Marketing your company to your local customers is vital to your success.
Local Marketing
Tips, advice and news about local marketing for your small business, whether through search engines. Google My Business, Yahoo Local, yellow pages, directories, and more.
The Value of Cozying Up to Your Local News Reporters
Getting familiar with local news reporters could make you a go-to source when a crew is local to your business or a news hound is looking for a familiar source.
PinMeTo Is Key to Your Local Marketing
PinMeTo may be the key to your local marketing.
Newly Free Angie’s List Will Increase Appeal of Small Biz Listings
Angie's List has removed its paywalls, which allows consumers to post reviews and businesses to manage their online reputation at the site free of charge.
4 Ways to Capitalize on Consumers’ Desire to Support Local Business
Consumers love shopping at local businesses. How can you capitalize on a shopper's desire to support small businesses?
14 Yard and Garage Sale Tips for Success
Looking to rake in some extra cash on the weekend? Hosting a garage sale to unload your overflow of this, that, and the other is a great idea. Here are some tips to optimize your sales.
New Facebook Ads Promote, Measure In-Store Visits, Purchases
Facebook's new local awareness ads show your small business how many customers visit and buy from your local stores and allow you to target customers closest to you.
10 Most Unique Roadside Attraction Businesses in the U.S.
These roadside businesses are attractions all on their own. And now they're an iconic part of the American landscape.
Make the Most of Google AdWords Store Conversions Tool
Most transactions are still happening within the confines of a traditional store so a tool like Google AdWords Store Conversions will help track how your digital marketing is impacting your brick-and-mortar business.
New YouTube App Makes Video Ad Creation Easier, Google Says
Small businesses that want to advertise on YouTube are finding the task a little easier these days. And a new iOS app announced today makes creating an ad and launching a campaign even easier.
Why Your Business Website Needs More Local Content
You've got your company's website up and running to reach an audience just about anywhere. That should include a local audience, too.
How to Do the Right SEO Keyword Research
Improve the optimization of your site and you increase the likelihood the search engines will display your content prominently in their results. But doing so requires a lot more than a few SEO tricks. It's about lots and lots of research and here's how to get started.
