Your social media marketing campaign would greatly benefit if you paid to target an audience rather than hoping for an organic outreach. Here are 10 social media hacks for paid campaigns that you should try on your next campaign.
Use our Social Media Calendar Template to organize your social networking tasks to create a stronger, more targeted social media marketing strategy. Or simply browse this section for social media marketing advice and insights. Here you will find loads of information containing actionable social media marketing tips.
Facebook is now allowing journalists, public figures, and other "influencers" to access Mentions. This service allows users with verified accounts to stay in touch with followers with live video streaming and other exclusive connections.
Even if your small business is killing it on social media, there's always room for improvement. After all, you've got to stay ahead all the time. Here are 4 tools that'll help you stay ahead of your competition.
The oft-ridiculed portrait mode for shooting video from a smartphone was pretty much what you're limited to using if you wanted to give Periscope a try. The company has listened to the frustrated and has made shooting in landscape mode easily possible.
Snapchat's popularity is on the rise. But can this temporary messenger service have any small business application? Some companies are already taking advantage of it but getting an audience isn't a ... snap.
Yes, a new app is now second in the land, displacing YouTube's mobile app which once held that slot in comScore. The move means Facebook's apps now occupy the first and second most popular positions in the U.S. And here are some of the features.
Facebook has announced some big changes to its Pages feature for mobile devices. The changes -- largely in the form of tabs on a business's page -- are aimed at making the Page more navigable and information easier to find.
LinkedIn is on a mission to get as many of its user members a professional looking headshot for their profiles. The social site has created a mobile photo booth and is offering an opportunity in 10 U.S. cities for members to get a free headshot.
As Facebook becomes a more popular forum for sharing videos and the company continues to encourage users to produce more content, some are critical of the social media's lack of piracy prevention.
On Aug. 24, a billion people globally logged on to Facebook to get updates on family, friends, their business, or the businesses and brands they like. It's a milestone moment that cements -- at least temporarily -- the company's spot atop the social media mountain.
The widespread introduction of Facebook Live will bring on-the-fly live streaming to the mainstream. Not only will the service give stiff competition to Meerkat and Periscope, it's got potential to change social media and video marketing.
There are handfuls of busy social media networks in use today. And your small business is likely participating in the noise they're making. So, how do you get your small business message to stand out among the rest?