October 20, 2016

Social Media

Use our Social Media Calendar Template to organize your social networking tasks to create a stronger, more targeted social media marketing strategy. Or simply browse this section for social media marketing advice and insights. Here you will find loads of information containing actionable social media marketing tips.


This Blogger Spends Hours Every Day Responding to Comments

Cassie Ho, of Blogilates, spends about two hours every day responding to comments she receives from blog readers and social media sites. The seemingly endless task sounds tedious but she feels it's critical to her business.

facebook screens

Does Your Brand Sound Too Much Like Facebook?

Watch out. Big companies are becoming ever more protective of their brands with aggressive action against startups who's names, at first blush, would seem to bear only a casual resemblance. Take, for example, the case of Designbook. It's only similarity to its more popular rival seems to be the fact that it is a social network with the word "book" in it's name.

facebook user

Not On Facebook? You’re Missing Out, Study Says

Small businesses everywhere are using Facebook to grow and reach new audiences. And if you're not using Facebook to benefit your small business, you're definitely missing out on a great opportunity.


Twitter Takes Out Character Limit — On DMs Only

Direct messages on Twitter will soon have no character limit. The company announced the change that will allow messages between users, not shared with the public, to exceed the 140-character limit that's the hallmark of the site.


20 Time Saving Social Media Apps and Tools You Should Be Using

Updating your company's social media profiles could easily be a full-time job. So many accounts, so much filtering of messages, and hopefully, a lot of interaction. Even if you're seeing success on social media, there's still many aspects of your business to run. These 20 apps can help you cut down on that time.

place tips

Connect with Store Visitors as Facebook Place Tips Expands

Have you heard of Facebook Place Tips? If not, you'll want to continue reading. Facebook is expanding the program and this could mean big things for your ability to promote your business -- especially to customers already in your store.

facebook notifications

Facebook Will Soon Let You Give “Saved Replies” to Customers

Facebook is ready to introduce Saved Replies for Pages on the site. If your business is overwhelmed by a crush of responses to a post or your feed, these canned Saved Replies keep you in immediate contact until you have more time for a proper follow-up message.

Looking for templates, checklists or guides? The Small Business Resource Center has them!