Social Media


Use our Social Media Calendar Template to organize your social networking tasks to create a stronger, more targeted social media marketing strategy. Or simply browse this section for social media marketing advice and insights. Here you will find loads of information containing actionable social media marketing tips.


Tag Photos #ThisIsRetail, Get Your Business Featured on Instagram

An Instagram promotion coordinated by the National Retail Federation is giving all retail businesses an opportunity to be showcased on the social media site. Simply apply #thisisretail to any Instagram post from your small retail business to get some added exposure.



What Can Facebook Custom Audiences Do for Your Marketing Campaign?

Email marketing is very effective, sure. But people have a tendency to tune those messages out over time, especially if you send too many. Check out the options available via Facebook if you want to hit an engaged targeted audience with your message.



Social Media Marketing Copyright Rules for Businesses

Your company's social media campaign can open your business up to a broad audience. But if you're using photos, drawings, videos, or any other form of media, you could be treading a thin line on potential copyright infringement. Here are some things to be mindful of before the next time you post your next message.



Big Twitter Outage Leaves Users Disconnected

A Twitter outage early this morning likely caused a lot of disruptions for the beginning of the business day in the U.S. A system outage was reported before dawn, at 3:20 a.m. EST.



31 LinkedIn Tools for Business, Plus a Few Extras

It's time for your small business to take advantage of the benefits of being on LinkedIn. The social network has plenty of tools to help grow your business. Check out these tools available right now.



Twitter Introduces Hashtag Ads

A new advertising initiative from Twitter will allow small businesses to promote their messages using specific hashtags.



Here’s Data Pinterest Will Be Sharing with Advertisers

Pinterest has updated its Privacy Policy for users. The changes more clearly define what Pinterest plans to collect from users and how it will use that information. The updates also allow users to connect their Pinterest profiles with Twitter profiles, among other features.





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