Why Clean Energy Investments Aren’t Bearing Fruit

A123 Systems, which received $250 million of the $2 billion that the Obama administration has invested in electric battery companies, recently averted bankruptcy with a $450 investment from Wanxiang Group that could give the Chinese company nearly fourth-fifths of A123’s stock.

electric car

In the currently politically charged environment, the President’s opponents have criticized the deal, saying that it highlights the failure of his clean energy policies.  Government should stay out of the marketplace, they say, because policy makers usually make poor investment decisions.

To me the issue is more subtle. The President’s clean energy policies have run into trouble in large part because the administration didn’t pay enough attention to uncertainty. They assumed that investment alone would be enough to ensure success.

Consider electric vehicles:  Customer adoption of new technology, economists explain, often depends on technical breakthroughs that cut costs and make new alternatives more attractive than old ones. When these advances do not come and costs don’t fall, adoption is usually slow.

A123 Systems invested in new battery technology. But it wasn’t able to lower the cost of its batteries quickly. Needed technical developments didn’t come fast enough because technology development is uncertain.

The result? Electric vehicle batteries remain pricey, keeping electric vehicles expensive, and making them relatively unattractive to car buyers.

When providing federal support to clean energy companies like A123 Systems, the President and his staff ignored uncertainty and made it seem that all we needed to establish an electric vehicle industry right now would be to spend taxpayers’ money.

As the President claimed in his 2011 State of the Union Address:

“With more research and incentives, we can break our dependence on oil with biofuels, and become the first country to have a million electric vehicles on the road by 2015.”

We aren’t even close to this pace of adoption. Currently, there are fewer than 50,000 electric vehicles in operation. At our current pace, we will have about 100,000 electric vehicles on the road by 2015. To hit the million vehicle target in less than three years would take a huge, and highly unlikely, acceleration in the adoption of electric vehicles.

To me the lesson is clear: When seeking to develop high tech industries, policy makers need to keep their hubris in check. They shouldn’t just assume that all it takes to make their optimistic projections come true is a little investment. The path of technology development is far too uncertain for that.

Electric Car Photo via Shutterstock


Scott Shane Scott Shane is A. Malachi Mixon III, Professor of Entrepreneurial Studies at Case Western Reserve University. He is the author of nine books, including Fool's Gold: The Truth Behind Angel Investing in America ; Illusions of Entrepreneurship: and The Costly Myths that Entrepreneurs, Investors, and Policy Makers Live By.

5 Reactions
  1. Many people have said to me that my devotion to my project is admirable, to which my immediate reply is that devotion is only an ancillary requirement to success. The key element is that the concept is viable. Too many individuals jump on the bandwagon based on their emotion, without being aware of the key elements of the concepts they advocate. Investor’s are generally much more cautious because they are putting up their money instead of just expressing their opinion. Today’s electric car ‘industry’ is touted by a vocal minority in the US. Generally, the more vocal an individual is in support of EV’s, the more sanctimonious they are as well. Alas, none of the key elements that matter in determining success or failure in any of today’s widely known EV enterprises indicate that success is an extreme longshot. Too bad those few that think otherwise include the few that have the power to misappropriate taxpayers’ money.

  2. Bit of a typo previously: today’s EV’s are failures and will almost certainly remain so in the foreseeable future.

  3. I think the government forgot about basic economics. People won’t buy electric cars simply because you supply them. There has to be a demand and right now there isn’t much demand for a car with limited range, long charge times and few charging stations.

    My cousin has a Prius not because he wants to save the environment, but because it gets 50 mpg, a 500-mile range and refueling takes couple minutes.

  4. This clearly demonstrates the idiocy of the current administration. They simply lack real business experience. A wise investor uses experience with knowledge to decide how much of his money to risk. Politicians lack experience and knowledge however they have plenty of other peoples money.