Newsletter | November 3, 2015

Small Business Trends Newsletter
How to Justify Moving to the Cloud to Your Boss

There are lots of benefits to moving to the cloud, but mainly it makes good business sense. You can call it cost saving, doing more with less, efficiency or security. But however you choose to frame it, there is no doubt that cloud computing helps businesses focus on what’s important – the business.

These days, every business is under pressure to maximize the return on its investment to be profitable. There are many reasons you can use to justify moving to the cloud to your boss (or to yourself), and here are some of the best.

UnGagged LasVegas 2015
Nov 09 - Las Vegas, United States
Google now makes 1 to 2 algorithm adjustments each day. With change happening that fast, the best efforts on the planet won’t help you without the right knowledge of what’s working today. Ungagged is an intimate setting limited to just a few hundred attendees. You’ll hear from some of the most respected speakers in the world in their specialties -- people like Duane Forrester of Bing; Loren Baker, founder of Search Engine Journal; Ruth Carter, a lawyer who knows social media law; Kaspar Szymanski, formerly of Google; and many more. They’ll be talking about topics like how to get PR for your startup, streamlining your content marketing, social media horror stories, how to launch a software-as-a-service (SaaS) business, how to scale your business to a multi-million dollar valuation in 12 months, SEO myths debunked, and lots more. Anita Campbell, founder of Small Business Trends will be there and invites you to attend with our special community discount.
Discount Code: SBT (20% )

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Spotlight: Pure Chat Simplifies Online Lead Conversion
Pure Chat gives small businesses the ability to add live chat capabilities to their websites. Read about how this company has evolved and its plans for the future in this week's Small Business Trends Small Biz Spotlight.

Get Inspired by other Spotlights!
Navigate the Minefield of Marketing with “Guide to Local Lead Generation”
The authors explain the techniques needed to market your business in a way that distinguishes it from local competitors. The authors look at a variety of marketing techniques and also how to measure results from your marketing efforts. Read More

Check out more books!
August 2015 - Sales
This August 2015 edition of the digital Small Business Trends Magazine focuses on Sales. Click the image to the left to read online. Or, SUBSCRIBE HERE to download, save or print the magazine.

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