Newsletter | November 22, 2022

Small Business Trends Newsletter
Rieva Lesonsky on Understanding Millennials and Gen Z

As the purchasing power of millennials and Gen Z continues to grow, businesses need to understand the unique shopping habits of these two groups. Rieva Lesonsky sits down with us to discuss how millennial shopping habits and Gen Z shopping habits are changing retail, and how your business needs to adapt to these changing retail trends. Read More >>

AMA Chicago Presents: Rind-Blowing Marketing from Wisconsin Cheese
Dec 07 - Chicago, IL
Since taking over marketing for Wisconsin’s oldest and most iconic industry, Su and her team have increased social media engagement by 4000%, built a national community around a love for cheese, tripled website visits and even broken a Guinness World Record. Learn More >>

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Spotlight: Guten Tog Uses Simple Merchandise to Make a Positive Impact
Guten Tog uses simple merchandise to make a positive impact for the causes of nonprofits by generating revenue and forming partnerships. Read More >>

Get Inspired by other Spotlights!
Thriving on Overload WIll Make You an Information Processing Ninja
Read Thriving on Overload Book: The 5 Powers for Success in a World of Exponential Information, by Ross Dawson. Read More >>

Check out more books!

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