9 Tips for Reinvigorating and Quickly Boosting Sales Today

boosting sales

Sometimes sales soar. Other times they’re stagnant. But flagging sales can be scary. How can you pick them up and boost your revenue streams again? To find out, we asked a panel of successful entrepreneurs the following:

“What’s your top tip for reinvigorating sales quickly?”

Here’s what YEC community members had to say:

1. Add Personality Into Your Marketing

“We can get so tied up in systems, automation and scaling that we often lose any personality or personal touch in our marketing. I’d focus on something very personality driven like webinars to show that there are real people behind the company, while also giving yourself an opportunity to close some sales.” ~ Sean Ogle, Location 180, LLC

2. Use a Google AdWords Campaign

“Set up a Google AdWords campaign with keywords targeting your potential customers and wake up the next morning with a list of leads to call. There’s no quicker way to reinvigorate sales online.” ~ Brett FarmiloeMarkitors

3. Marry Marketing With Sales

“In most companies, the two departments do not play well together. To be successful, businesses need to take an integrated approach where the goals for marketing and sales are aligned and interests overlap. That way, everyone is motivated to achieve the same thing. Short term and long term, the results will outperform expectations.” ~ Danny Wong, Grapevine

4. Pick Up the Phone

“When sales are slow, you should focus on building a personal relationship with prospective clients. Ideally you’d meet in person, but a phone call can do the trick. Ask them how you can change your product to be more appealing. And then, most importantly, listen. Find patterns from all of those people who say “no” and make the necessary changes to get them to say “yes.”” ~ Aaron SchwartzModify Watches

5. Focus on Educating Customers

“One of the key problems with sales is that customers today have a lot more options so they can sometimes find it challenging to make a decision. If you focus on educating your customer, then you can better help them navigate their own challenges and build a relationship with them. This way they are more likely work with you.” ~ Randy Rayess, VenturePact

6. Reach Out to Your Loyal Customers

“It is much easier to generate revenue from existing customers than new customers. When sales are slow, offering your loyal customer base an “exclusive promotion” is a great way to boost sales quickly. Since these customers liked your offering enough to purchase it once already, it makes sense that they would be the ones most interested in purchasing again — especially when offered an incentive.” ~ Robert De Los SantosSky High Party Rentals

7. Hold a Sales Contest

“You hired your sales employees because they had the competitive mindset. What better way to reinvigorate them than a sales contest? While you can make this contest against each other, I like to make this against their previous and current goals. There is something about beating your best record that feels great and motivates you to improve. ” ~ Jayna Cooke, EVENTup

8. Give Your Sales Team a New Angle

“Your sales team can get stale and demotivated when they are doing the same pitch over and over again. Give them a new angle to talk about with prospects, including some collateral that helps them tell the story of this new angle. We send our sales team articles we’ve written that address specific customer pain points and encourage them to use the content in the sales process.” ~ Kelsey MeyerInfluence & Co.

9. Listen to Your Sales Team in Action

“Listen in to your sales team when they are selling. The fact that the owner is listening will inspire your salespeople to bring their A-game, and it will also give you the opportunity to hear what they (and your customers) are saying about your products and your company. You can point out missed closing cues, indicate additional selling opportunities and get great insight on the market.” ~ Vanessa NornbergMetal Mafia 

Bus Number 9 Photo via Shutterstock


The Young Entrepreneur Council The Young Entrepreneur Council (YEC) is an invite-only organization comprised of the world's most promising young entrepreneurs. In partnership with Citi, YEC recently launched StartupCollective, a free virtual mentorship program that helps millions of entrepreneurs start and grow businesses.

2 Reactions
  1. I agree on the personality part. Too many businesses claim to just provide the service in the best way they can that they fail to stand out from the crowd.

  2. 10. Go Mobile

    In all seriousness, mobile marketing is becoming more and more popular in small business marketing due to its accessibility and instant communication potential. With SMS marketing, you can save money by eliminating most print media, build a database, send offers and promotions, and gain customer feedback all at the few clicks of a button. Check out this blog on some successful SMS marketing campaign types to learn more: http://www.avidmobile.com/blog/sms-marketing-5-successful-campaign-types.php